Social Media
Building a social media presence can seem like a difficult task. And if not done right, you’ll be wasting time and other resources on it instead of growing your business.
Below are the top three steps to focus your Social Media Planning efforts.
Create Social Media Content
Any social media campaign needs relevant content that appeals to your target audience. Content is why your customers are on various social channels in the first place. They want to see something engaging and relevant to their interests.
Create compelling social media content that your audiences will love. You can even schedule posts on your social platforms using tools like Hootsuite, or Planoly.
Grow Your Social Media Presence
An established social media presence generates tons of brand recognition. However, running effective social media campaigns to grow your social media presence is no easy task.
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Reach out to a lot of people through your posts
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Make your pages look attractive
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Know what’s trending on Google and social media platforms
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Coordinate with influencers
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Keep everything up-to-date
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Manage multiple social media accounts using social media management tools.
Monitor and Engage in Conversations
Social media doesn’t end with just creating and sharing content. Social networking sites are a two-way communication channel — business owners get to communicate with their target audience and vice-versa. When a post reaches many people, it also receives many comments! And it’s essential to engage with these messages. Respond to comments, like posts, & re-share stories you have been tagged in. This is an effective way to build a relationship with your audience and show them that you care about their views and opinions.
Now, all of this might feel a little overwhelming. Necessary Beeswax can help you with:
creating social media profiles
curating content and images for your posts
crafting and managing your social media campaigns
Contact us for a free 30-minute conversation on how we can help!