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Tips to Improve your Email Marketing
Personalize Content
Personalize the Content
Personalized email content increases email marketing effectiveness. Statistics
show that personalized emails offer six times higher transaction rates.
Avoid the Spam Box
Avoid the Spam Box
Keep your subject line creative, and only use one spam word per email within the content and the subject line if it is relevant to your content.
Change the Time
Change the Time
Mornings are great, and so is the post work-commute time. Reach those who are about to check their inbox, or are already doing so. If your email is sent more than a few hours before customers check it, it is less likely to be read.
Keep Engagement
Keep Engagement
There are a variety of ways to engage your list. Getting rid of old and inactive subscribers will help you achieve more profitable campaigns and sales!
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